Shopping success, in a single text

Hi Wizard - I need new blue sneakers for Theo in size 3.

Hi Wizard, I need a gift for a 2yr old boy, under $50 please!

Hi Wizard - Can you find a unicorn bag for my 5yr old?

Hi Wizard - I need new blue sneakers for Theo in size 3.

Hi Wizard, I need a gift for a 2yr old boy, under $50 please!

Hi Wizard - Can you find a unicorn bag for my 5yr old?

Wizard finds exactly what you're looking for faster than your kids can scarf down dessert.

Superpowered Search

WizardAI searches across websites to generate curated recs - backed by product data, customer reviews, editorials, and human expertise. One place to get the best of the web, via text.

Quick & Convenient

Find products, check out, track packages, and coordinate returns - all through the ease of sms. 

Personalized just for you

AI models that learn your preferences and needs, so we can provide the right products at the right time for you.

Adaptive AI features for next-level recommendations

WizardAI predicts your needs

Wizard proactively recommends products based on your child's preferences, key milestones and past purchases.

Hi Sarah - It’s time to gear up for back- to-school! Sam will love this dino backpack.

WizardAI does the work

Wizard searches every corner of the internet to ensure its recommendations fit your needs. Reviews, blogs and editorials are all taken into consideration to get you the perfect rec.

Hi Wizard - Can you find a cute deer plushie for my daughter?

Added to Cart
Add to Cart  •  $35.00
WizardAI speaks your lingo

We use the latest natural language processing technologies to understand your intent and quickly reply with results.

Hi Wizard - Can you find a colorful pullover fleece my kiddo will adore?

Absolutely. Here are our top recs!

WizardAI predicts your needs

Wizard proactively recommends products based on your child's preferences, key milestones and past purchases.

Hi Sarah - It’s time to gear up for back- to-school! Sam will love this dino backpack.

WizardAI does the work

Wizard searches every corner of the internet to ensure its recommendations fit your needs. Reviews, blogs and editorials are all taken into consideration to get you the perfect rec.

Hi Wizard - Can you find a cute deer plushie for my daughter?

Added to Cart
Add to Cart  •  $35.00
WizardAI speaks your lingo

We use the latest natural language processing technologies to understand your intent and quickly reply with results.

Hi Wizard - Can you find a colorful pullover fleece my kiddo will adore?

Absolutely. Here are our top recs!

Wizard scours millions of products, so you don't have to.

Wizard scours millions of products, so you don't have to.

Hi Wizard - I need a nice birthday gift for a 9yr old, under $60 please!

Hi Wizard - What’s the coolest back-to-school gear for my 4th grader?

Hi Wizard - Can you recommend fun furniture for my kids playroom?

Busy mom approved! Wizard suggested Bogs for my son, and they're perfect for snowy days and puddle-jumping. Thanks for saving me time and making him happy, Wizard!
Meredith
Mom of 2
Boston
Wizard found the perfect Becco backpack for my daughter! The rainbow patches were a hit for her, and the hassle-free shopping experience was a hit for me. Thanks Wizard!
Jason
Dad of 2
New York
Wizard recommended the cutest matching dresses for Thanksgiving. My girls looked gorgeous. Thanks, Wizard, for making holiday shopping so easy!
Claudia
Mom of 2
Washington DC